The Idly and Dosa Batter Market in India: A Growing Segment in the FMCG Industry
The idly and dosa batter market in India has seen substantial growth in recent years, driven by changing consumer lifestyles, rapid urbanization, and a growing preference for ready-to-cook food products. This niche segment of the Fast-Moving Consumer Goods (FMCG) sector has successfully captured the interest of health-conscious consumers seeking convenience without compromising on traditional flavours. […]